Comcast New Media Exchange

Archived Webcast Now Available:

This event was broadcast live on August 5, 2009.

Thank you to all participants for your interest and input. Archived sessions are now available online.

View Archived Videos


This FREE Seminar is hosted by Comcast Corporation
in partnership with the Annenberg School for Communication
at the University of Pennsylvania
Comcast Social Media Seminar for Nonprofit Executives

Comcast Corporation and the Annenberg School for Communication at the University of Pennsylvania are pleased to present the Social Media Seminar
for Nonprofit Executives
. This event will bring together experts from around
the country to discuss the dynamic and expanding opportunities for nonprofits
to capitalize on social media.

You’ll have the opportunity to participate in engaging conversation about how to use social media as a strategic vehicle to build support for your cause. If your organization is already leveraging social media, you’ll learn how to maximize the effectiveness of these tools.

Attend sessions and panel discussions led by the nation's social media experts, covering topics such as:

• Making Social Media Work For You
• Choosing Your Social Media Strategy
• Creative Fundraising Online
• The Power of Blogging
• Tweeting with a Purpose
• Transforming Your Cause Through Social Media

Agenda

Featured Presenters and Panelists
Julia Angwin
Julia Angwin
Senior Technology Editor, WSJ.com,
The Wall Street Journal

  René Bardorf
René Bardorf
Executive Director, Remind.org
  Pete Blackshaw
Pete Blackshaw
EVP, Digital Strategic Services, Nielsen Online
David Cohen
David Cohen
Executive Vice President, Comcast Corporation
  Frank Eliason
Frank Eliason
Director of Digital Care for Comcast
  Robert L Gordon
Colonel Robert L. Gordon III
Senior Vice President, Civic Leadership,
City Year
 
John Gruber
John Gruber
Creator of the tech blog Daringfireball.net
  Beth Kanter
Keith Hampton
Assistant Professor, Annenberg School
for Communication, University of Pennsylvania
  Geoff Livingston
Geoff Livingston
Senior Vice President at CRT/tanaka
 
Chris Krewson
Chris Krewson
Executive Editor Online/News, The Philadelphia Inquirer
  Tom Mattzie
Tom Matzzie
Vice President at public affairs firm Law Media Group, Washington, DC
  Brooke McMillan
Brooke McMillan
Online Community Evangelist for the Lance Armstrong/ Livestrong Foundation
Scott McNulty
Scott McNulty
Chief Blogger at Comcast
  Debra Rosen
Debra Rosen
Senior Vice President, Creative Services, at M&R Strategic Services
  Jay Scott
Jay Scott
CEO of Alex’s Lemonade Stand Foundation

 



Featuring Keynote Speakers:

Andrew Bleeker
Andrew Bleeker
New Media Director for President Barack Obama’s Inaugural Committee
Read more >.

 

Josh Bernoff
Josh Bernoff
Best-selling author
of the social technology book,
Groundswell

Read more >

 

 

 


 

 

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